For Busy Owners of $1M+ B2B Businesses
Marketing Systems Guaranteed to Save You Time and Money.
Or Your Money Back.
I build proven marketing and operations systems for B2B businesses past seven figures. If they don't save you time and cut your costs, you get 100% of your money back.
I ask a few questions first, then we talk. No hard selling, and you leave with a clearer plan either way.
300+ more clients
01The Bottleneck
Growth Stalls in One Place at a Time
If nobody knows you exist, nothing else matters. If people know you but nobody buys, the attention is decoration. And if they buy but delivery eats your week, you've bought yourself a job.
The old rule still reigns. The constraint sets the ceiling. And AI changes none of it, because a multiplier multiplies whatever you point it at, including the mistakes.
So the first job is finding your bottleneck, and no tool can do that part for you. Everything after that is execution.
02The Work
Where I Plug In
Wherever the bottleneck sits, there's a fix for it.
Top of the Funnel
Nobody knows you exist, or the attention never becomes a list. I build the lead magnets, opt-in pages, and content hooks that turn strangers into subscribers.
Middle of the Funnel
Leads go quiet between hello and the offer. I write nurture emails people open on purpose, and they keep leads warm until they're ready to spend.
Bottom of the Funnel
The offer undersells the work. I fix the positioning, sales pages, and proposals until yes feels like the safe option.
The AI Layer
This is everything above, wired into systems that run without babysitting. The machines do the volume, the human does the judgment, and you get the output of a department without feeding one. One human and a stack of AI run this entire site. Consider it the demo.
03The Method
The Man + Machine Method
AI is the multiplier. The judgment built across 300+ client engagements is the number it multiplies.
Research
I dig through the market, the buyers, and the numbers before creating anything. Most marketing fails in the brief, long before execution gets a chance.
Create
Then I build the assets: copy, pages, emails, carousels, tools, whole sites. All of it sits on that research base, in your voice, with a human's taste.
Automate
And then I wire it into systems that keep it running, from follow-ups to publishing to reporting. I build it once. It works daily.
04The Receipts
Five Engagements, Five Bottlenecks
The full breakdowns, screenshots included, are one click away.
05Free Tools
Steal the Systems I Use on Paying Clients
Every tool below is a working piece of my client stack, stripped down and put online for free. Use them on your own marketing, and apply when you want the machine that builds them.
Copy Cleaner
Strips the AI tells out of your drafts before your readers spot them.
Try for Free →
Funnel Planner
Map your funnel in minutes and see which stage is costing you.
Try for Free →
Subject Lines
17 proven formulas, zero "quick question" subject lines.
Try for Free →
Fact Checker
Verifies every claim and link before you hit publish.
Try for Free →
06The Human
Hi, I'm Frederik
I've spent eight years in B2B marketing: conversion copy, email systems, positioning, web copy, and the strategy that decides which one matters right now. More than 300 clients so far, from solo consultants to NordVPN, PandaDoc, and Opus Clip.
Somewhere along the way I stopped selling hours and started building systems. Today it's me, a sharp assistant, and a stack of AI trained on everything those 300 engagements taught me. The machines do the volume. The humans do the judgment.
So you get the output of a full team at the pace and price of a small one. And every lesson in the archive goes straight into your project.
07Client Notes
Not to Brag, But…
Here are some reviews and messages from clients who now sleep better at night.
Incredible writer - highly recommend working with him. Goes above and beyond and always delivers 11/10 quality on time.
Scott D. ClaryFounder, Success Story Podcast
My go-to person for SEO content writing. I'm really pleased with the progress we've made. Excited to keep our collaboration going.
Parker MillerHead of Growth, Opus Clip
We liked the quality of work you produced, tone and voice were good, and we love the approach to content planning.
Kristy KuntzHead of SEO, PandaDoc
The Application
See If You Qualify
I work with a small number of clients at a time. It's me and a very small team, and I'd rather deliver excellent results for a few businesses than average results for many. That's also why I don't take endless strategy calls.
So the application asks a few questions first, to see whether we're a fit. If we are, you book a time and we go through your business properly. There's no hard sell on the call, because I've never needed one.
And if I can't help you, I'll point you toward whoever can. Either way, you'll leave with a clearer plan for growing your business than you walked in with.
You bring the numbers. I bring the diagnosis.